Style Icon: Luca Cordero di Montezemolo
![Style Icon: Luca Cordero di Montezemolo](https://chriskerr.com/wp-content/uploads/2013/05/Fiat_Luca_wiki-min.jpg)
Born 65 years ago into an aristocratic and well-connected family from Italy’s Piedmont region, Luca Cordero di Montezemolo was a racing driver before an impassioned performance on a radio show caught the attention of Enzo Ferrari. The legendary carmaker employed Montezemolo as his assistant in 1973, and put him in charge of his racing team a year later. These days Montezemolo is chairman of Ferrari (among other things), but despite the car company’s flashy image his dress remains resolutely classic. A close examination of his clothes reveals just how many different elements come together to produce the apparently effortless style that we Brits are often tempted to envy. (more…)